YSC provided brand re-alignment to better target key market for increased sales on Amazon Seller Central. Identified new infographics, A+ content, videos and images and implemented changes. Added and optimized campaigns and catalog listings resulting in 81% increase YoY. Set up processes for CSR team and aligned warehouse, CSR and IT. Assisted in review of P&L’s for new process.
We helped a high-end bed-in-a-box brand transform their Amazon presence with elevated visuals and smarter ad strategy. By creating premium infographics, lifestyle videos, and optimized A+ content, we brought their luxury product story to life. Combined with a refreshed campaign structure targeting shopper intent, the brand saw a 2.5x boost in conversion rate and a 35% increase in ad-attributed revenue.
Partnering with a mid-price point bedding brand offering mattresses, futons, and accessories on Amazon. By implementing targeted keyword optimizations and straightforward campaign tweaks, we helped increase their visibility and attract the right shoppers. This approach drove a rapid 200% sales growth, demonstrating how focused, data-driven adjustments can deliver substantial results.
We partnered with a lighting brand ready to take their digital presence to the next level. Through a full-funnel marketing strategy—including Google campaign launches, refreshed email flows, and a more intuitive website layout—we helped the brand improve engagement and drive higher-value purchases. Keyword optimization and improved content positioning also played a key role in connecting with their target audience. The result was a 15% lift in overall sales, increased average order value, and stronger customer interaction across channels proving that strategic updates can brighten both visibility and revenue.
We partnered with a furniture brand looking to scale more strategically on Wayfair and beyond. By refining their pricing, promotions, and merchandising approach, and enhancing their creative with upgraded graphics for Waymore Content, we elevated both brand perception and conversion. We also supported their expansion into new lifestyle sub-brands and successfully launched them into the Wayfair Fulfillment Network. With these efforts, the brand achieved strong year-over-year double-digit growth and quickly became a top-performing supplier in their category.
Young Strategic Consulting
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